Mosaic Pillar #2
True partnership is best crafted when complementary strengths are aligned. Solutions need to integrate into what is working and fractionally support what is not.
Being agency-side for so many years as we launched new brands in the market, I had a front row seat to startup and scaling growing pains. There lies that constant tension between needing support and having the resources to staff up. Needing 30% of five different roles and only affording 100% of two. We were able to support these companies, operating like key puzzle pieces to incomplete teams.
This solution has legs - for organizations of all sizes. The era of remote work coupled with the results of the great resignation has made accessing expertise across specialties easier than ever via fractional support.
“Businesses of all sizes and stages want senior expertise without making expensive full-time hires. And with remote work options, fractional executives can more easily plug knowledge (and org) gaps.” - Sheena Patel, Source
Fractional solutions enable you to strategically hone your priorities. My dad would often quote a leadership truism - only do what only you can do.
Owners and founders should lean into their exceptional lane and consider what selectively and fractionally outsourcing key needs can do to their capacity, as well as their team's. One less hat to wear respectively.
Do more impactfully by doing less collectively
Finding the right fractional support can go a long way in setting the groundwork for growth.
Designing the initial systems so that a new in-house team can integrate into an existing strategy framework (instead of building the plane while you take off). Even training mid-level team members and operating as directional spot-checks.
It’s as much as you need when you need - and nothing more.
If you’d like to chat more about how fractional support could make a difference for your company,